Branding & Custom Stationery

Branding is Where All Marketing Begins

Consumer Packaged Goods

EllaVitality Kids Vitamin C Gummies

The client asked for a "fresh and clean" vitamin bottle label for a kids' Vitamin C gummy vitamin. I created a selection of fun designs and type treatments from which he could choose that focused on the kids who'd take the gummies instead of the flavor. This was the label chosen for production.

Conceptual Branding Project

Murder Bar

Inspired by the hand-drawn logo trend, I wanted to create hand-drawn art that conveyed the gloomy and sinister nature of Edgar Allen Poe's literary works. The crow started as a rough sketch which was scanned into Photoshop and hand-drawn in Paper by Fifty-Three on an iPad Pro. This allowed for greater control when rendering values and digitized the final artwork to facilitate varied uses.

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Consumer Packaged Goods

Licensed Curad Bandages

Curad Bandages wanted cute and fun bandages of a popular licensed property that kids would be happy to wear.

Working with the files provided in the My Little Pony style guide, I put together a collection of stylish bandage designs as well as the box they came in.

Custom Stationery

The Andrade Wedding

The Andrades were easy clients, but their Save The Dates and invitation package still needed to be perfect. Using one of their engagement photos, I created a Save the Date cling that reflected the couple's energy and personality. I then created a coral color-themed postcard invite with an elegant flourish that carried through to all of the components of the wedding package including R.S.V.P. cards, table numbers, seating cards, and the menu.

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Logo Design & Branding

Raise Your Hands Up High

Raise Your Hands Up High requested a logo that embodied the idea of helping children achieve their dreams.

RYHUH provides basic needs for orphaned children in Cali, Colombia, to help them pursue an education. With this in mind, a simple design of brightly colored hands reaching for the stars coupled with a font that emulates a child's handwriting encapsulated the non-profit's mission perfectly. Once finalized, the logo was easily used in a variety of applications including a removeable vinyl wallpaper for the office wall.

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